Bring more customers right to you with Google Maps Ads that direct locals to your business

When your business relies on local traffic and those in your area to come to you, Google Maps Ads is a great advertising option to ensure you’re only advertising to customers that can get to you. Call it the modern-age ‘pinning posters to trees in your neighbourhood’, Google Maps Ads makes sure your advertising budget is directed sensibly, only in the areas you want, direct to your ideal customer. 

Happy Google Maps Ads Clients

Why are Google Maps Ads important?

Key benefits:

Having trouble getting locals to your store?

Not sure how to advertise to a small local area?

Reliant on foot traffic or local word of mouth to get your name out there?

Need a cost effective way to reach new people in your local area?

Our Approach

Business Assist is a boutique digital marketing agency that specialises in delivering fully customised digital marketing solutions that focus on delivering a fantastic ROI.

To achieve our mission of delivering a fantastic ROI, we are continually driving up conversion rates.

We create True Partnerships by developing a deep understanding of our client’s industry, business, position and target market. And we have done this for hundreds of businesses.

What is Google Maps Ads?

Google Maps Ads is an extension of our overall Google Ads service – with the specific intent of targeting people who are in your local area and increasing your local presence. 


Google Maps Ads works by targeting people who are looking for shops or services by typing into their Google Maps. Think things such as ‘shoe store’, ‘restaurants’, ‘local doctor’. Google Maps Ads puts your business at the top of these results and even gives people the option to call you immediately or get directions straight to your business. 


This a great advertising option for businesses who don’t cover large areas or who want to direct more people to their store. Who want to grow their customer base, but have a small, niche, local area that they can gather customers from. 

Results We've Achieved


of targeted keywords in Top 3


of targeted keywords in Top 3


of targeted keywords in Top 3

Specifically What we do

Campaign structuring

Campaign planning

Keyword optimisation

Set up and enable location extensions

Set up or update your Business Profile listing

Competitor research

Optimisation of search terms and queries

Personalised location targeting and bidding

Track leads and clicks

Continuous evaluation of results

Budgeting recommendations

Development of Ad copy

Testing calls to action

Free Digital Strategy Session

Client Case Studies

The Result

Nov 2019 – Oct 2020 vs Nov 2018 – Oct 2019


increase in contact page conversion rates


increase in contact page conversion rates


increase in contact page conversion rates


increase in contact page conversion rates

PorterVac’s Journey Of Growing 500%

By Partnering With Business Assist

PorterVac specialises in Gutter Cleaning throughout Melbourne. They were inspired to pursue Gutter Cleaning as their flagship service through observing a lack of service providers in major Australian cities offering this. PorterVac had reached a pivotal point in the business where they had to expand their marketing efforts to further grow the business.

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PorterVac Dave Porter

Industry: Trades

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Norstar by James Sailah

Industry: Recycling

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Luminary by Marty Drill

Industry: Agency

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Mark Leonard Plumbing by Mark Leonard

Industry: Trades

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Adviceline Injury Lawyers by Lisa Aughsteen

Industry: Law

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PorterVac by Brayden Cameron

Industry: Trades

Google Maps Ads FAQs

Google Maps Ads work by targeting people who are looking for shops or services by searching via Google Maps.
Advertising on Google Maps is a powerful way to attract nearby customers. If you run a local business, Ads on Maps make it easy for people to get to your location.

Book Your Digital Strategy Session

Free 45 Minute Digital Strategy Session

We’ll get in touch with you to arrange a time for your session and gain some initial background on your business needs

What you'll get

Website Audit

A strategic look at your website from the inside and out conducted by one of our senior digital strategist’s

Industry Strategies

An insiders view of what unique strategies work for similar businesses in your industry and how you can capitalise on these learnings

Spy on your competitor’s

A sneak-peak at what your competitors are doing online

Success framework

A digital marketing success framework tailored to your business